Here’s our roundup of the big stories affecting some of the tech leaders on the market today. Companies in today’s report include Apple Inc (NASDAQ:AAPL), Google Inc (NASDAQ:GOOG), Microsoft Corporation (NADSAQ:MSFT), Intel Corporation (NASDAQ:INTC), Intel Corporation (NASDAQ:INTC), and International Business Machines Corp. (NYSE:IBM).
Tech News Roundup: June 23 2011
Apple Inc (NASDAQ:AAPL) gave all smartphone and tablet manufacturers plenty to worry about as the multitouch patent it applied for in December of 2007 was finally awarded. U.S. patent number 7,966,578 covers a broad range of details that could potentially give any touch-screen based smartphone maker huge headaches if Apple’s legal team were to make a deal out of it. Apple Inc has been in legal battles before, most notably with Nokia, and its patenting of the now commonly used multitouch technology is likely to be a big weapon for the already near-invincible tech company.
Google Inc (NASDAQ:GOOG) achieved another milestone it was revealed, as comScore announced that Google had surpassed 1 billion unique visitors in May. The search engine specialist becomes the first internet company to hit the mark, but closely behind it is Microsoft who can thank its Bing search engine for a total of 905 million uniques. Facebook is behind the two tech giants with 714 million visitors, but has the upper hand in user engagement stats commanding 6.3 hours per month on average from its visitors. Google Inc’s Panda update has helped its YouTube video service to rank better in search engines, and this is likely to be a factor in it reaching the 1 billion plateau.
Microsoft Corporation (NADSAQ:MSFT) is getting tired of falling behind in the innovation arms race and has recently announced an interactive TV ads platform that could change television forever. Microsoft was at the Cannes Lions advertising festival this week as it showed how the use of its popular Xbox 360 peripheral could change the way viewers interact with advertisements. Voice and motion controls will allow fans to stay engaged and perform a variety of action ranging from tweeting the ad, to finding directions on search engines, to voting in polls. The idea is for now known as ‘NUads’, NU for natural user, and could open up an interesting door for TV ads which have steadily been losing market share to internet ads.
Intel Corporation (NASDAQ:INTC) earlier this year revealed their plans at a new category of laptops it dubbed ‘ultrabooks’ in the company’s attempt to stop tablets from stealing further market share. Intel unveiled three new PC processors that pack low-voltage Core processors. The company hopes its Atom platform and low power processors will help it enter the mobile space that has steadily been outperforming the desktop market as of late. Intel already had revealed its intentions of shifting 40% of market demand for laptops into ultrabooks.
International Business Machines Corp. (NYSE:IBM) is making the foray into social networking. The tech company will be expanding its social software portfolio with IBM Connections – a social networking platform that promises real-time compliance capabilities. The software will make use of blogs, wikis, communities, and activities in order to help companies collaborate with clients, partners and employees. Social platforms are an ever growing part of business, and IBM aims to take the power of social business and create a secure and reliable platform for its clients.