Several breaking news stories will affect stock prices as trading continues today.

The following companies should see some movement: Humana (NYSE:HUM), Coca-Cola Co. (NYSE:KO), Morgan Stanley (NYSE:MS).

Here is a more detailed look at the news that will affect each company when trading continues.

Humana (NYSE:HUM)

Humana (NYSE:HUM) has given a grant of $20,000 to the YMCA of Greater Cincinnati.
In an attempt to make possible more youth to participate in the “Fitness is Fun and Youth Sports” Program, this contribution from Humana Foundation will be helping the YMCA to reduce its program fees, thereby helping more families to sign up their children at rates that fit their income level.

The president of Humana, Ohio, Tim Cappel said that “Since 2008, Humana has given more than $350,000 to local organizations.”

Coca-Cola Co. (NYSE:KO)

Coca-Cola (NYSE:KO) has signed a 20 crore deal with Sachin Tendulkar
However, this 3-year endorsement deal has not been yet confirmed either by Coca Cola (NYSE:KO) or World Sport Group, which is managing Tendulkar’s brand endorsements. The main intention behind the deal is to compete with Pepsi, who is a global sponsor for the cricketing event.

A company executive said that “Tendulkar will be used in corporate and CSR campaigns, as he symbolizes trust, reliability and responsibility.”

Morgan Stanley (NYSE:MS)

Morgan Stanley (NYSE:MS) has diversified the duties of its two top investment-banking executives.
The co-president of institutional securities, Colm Kelleher will be shifting to London from New York to take on extra responsibility for Europe, the Middle East and Asia outside Japan and continues to have direct control over global sales and trading.

At the same time, Paul Taubman, will be taking on additional responsibility over the division’s Latin American groups and Japan.

The company has been undergoing a continued reshaping program after the entrance of the new CEO James Gorman.

We could see more movement when trading continues for Humana (NYSE:HUM), Coca-Cola Co. (NYSE:KO) and Morgan Stanley (NYSE:MS).