Rite Aid (NYSE:RAD)’s Thrifty Ice Cream has launched new flavors in the US state of California.

Rite Aid Expanding Product Range

Rite Aid (NYSE:RAD) has announced that its private brand Thrifty Ice Cream has unveiled six new flavors, including two Greek-style nonfat frozen yogurts.

Two of the new flavors are Blueberry Cheesecake and Chocolate Lovers and are available now at California Rite Aid (NYSE:RAD) stores. These flavors feature Greek style crafting, higher protein content, lower levels of lactose and live probiotic cultures.

Ron Simmer, General Manager of the Thrifty Ice Cream plant in El Monte, Calif, said that, “Rite Aid (NYSE:RAD) is proud to be one of the first retailers to offer Greek-style frozen yogurt. Like the many storied Thrifty flavors that came before, our Greek-style varieties are primarily sourced, made and distributed in California – all for about half the price of most national competitors”.

Rite Aid (NYSE:RAD) shares are currently standing at 1.57.

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12 Month Price Change %: 16.8%